New & Noteworthy
Graphic Design Seniors Rebrand Big Rapids Foodbank Project Starburst
May 6, 2019
Project Starburst, a food pantry in Big Rapids that serves Mecosta and Osceola County, received a complete rebrand by Ferris Graphic Design Project Center seniors Abbie Franckowiak, Leandra Gill, and Molly Ford.
Project Starburst has been providing the Big Rapids community with meals and assistance to residents living in poverty for 48 years. While their primary mission is continuing to supply 13,000 meals monthly, Project Starburst also assists families living in poverty by providing hygiene products, birth certificates, and more. Project Starburst is a neighborly resource that is both locally funded and community based.
This year, Project Starburst approached the Design Project Center (DPC) seeking a website and complete rebrand for their organization. The DPC distilled Project Starburst’s core values and mission to design a new brand identity system to better represent their organization to the community.
“Working with the Graphic Design students on this project was simply amazing,” said Teresa Cook, the Treasurer of Project Starburst. “They listened to our needs and responded in a way far beyond our expectations. It was great to see the students grow, from being inexperienced and unsure of themselves, to the level of professionalism needed to interact with clients in the ‘real world.’”
Along with creating a website, the DPC team also provided Project Starburst with an entire stationary system and printed marketing materials.
The new website the DPC team designed and built is now live at projectstarburst.org.
The College of Business at Ferris State University provides career-oriented education, responding for over 100 years to the changing needs of the business world. The curriculum prepares graduates to deal with real issues as members and leaders of tomorrow’s workforce.
The Ferris Graphic Design program at Ferris State University uniquely prepares its students through a rigorous curriculum focused on creative problem solving and business thinking within a design context. Students in the program enter the workforce with know-how that only authentic client interactions and critical-thinking mindsets can provide. To learn more about the Graphic Design Program, check out their website or schedule a visit.